Shoot 360 Vero Beach

Shoot 360 Vero Beach is the platform's first operating development hub — live in Vero Beach, Florida, serving players across Indian River County and the broader northern Treasure Coast. It is a technology-driven basketball training facility built around Shoot 360's proprietary automated training systems and performance tracking infrastructure.

Shoot 360 Vero Beach is the proof of management for the Royal Coast Basketball model — demonstrating that a technology-enabled, community-anchored training business can operate, retain members, and build the kind of recurring family relationships that make the broader platform work.

  • Shoot 360 automated training machines and performance tracking technology
  • Membership-based access model with individual and family plans
  • Structured training programs serving players at every level
  • Community events, open courts, and school-connected programming
  • Operated by Charlie Miller as the Vero Beach operating anchor
Shoot 360 Vero Beach Gym

Treasure Coast Conference & TCC Network

The Treasure Coast Conference and its media and recognition layer — the TCC Network — are active across the region. The TCC organizes regional competition connecting schools, clubs, and programs into a structured competitive ecosystem. The TCC Network produces the rankings, content, and recognition infrastructure that makes that competition visible and consequential.

Together, the TCC and TCC Network represent the competition and recognition layers of the Royal Coast Basketball platform — the infrastructure that makes local basketball matter and gives families a compelling reason to stay in the region rather than chase the fragmented national travel circuit.

  • Structured regional competition framework connecting schools and clubs
  • Regional rankings, awards, and recognition systems
  • Content and media distribution covering regional games and players
  • Showcase events connecting regional recognition to broader opportunity

Shoot 360 Port St. Lucie

Port St. Lucie is the platform's next major development hub — the first step in scaling the Royal Coast Basketball model beyond Vero Beach into the region's largest and fastest-growing market. St. Lucie County is one of the fastest-growing counties in Florida, with a large and underserved youth basketball population and no comparable development infrastructure currently in place.

Shoot 360 Port St. Lucie will follow the same operating model as Vero Beach — technology-driven development, membership-based access, school-connected programming — while adding the scale and market presence that makes the broader regional platform more powerful. Mike Webster is the intended local operator for the Port St. Lucie location.

  • Same Shoot 360 technology and operating model as Vero Beach
  • Positioned to serve St. Lucie County's large and growing youth basketball market
  • Directly connected to TCC and TCC Network infrastructure already in place
  • First scaled project in the Royal Coast Basketball regional buildout

Space Coast Expansion

The Royal Coast Basketball platform's long-term regional build extends beyond the Treasure Coast and into Florida's Space Coast — a contiguous, high-growth market that shares the same structural basketball opportunity: strong family investment in the sport, underorganized local infrastructure, and a clear opening for a serious regional platform to establish itself.

Specific markets being evaluated for future development include West Melbourne, North Palm Bay, and the Viera / South Rockledge / Suntree corridor — all high-density, high-income communities with significant youth basketball participation and no dominant regional operator currently anchoring the market.

  • West Melbourne / North Palm Bay — first Space Coast hub
  • Viera / South Rockledge / Suntree — premium densification node
  • TCC and TCC Network regional infrastructure extending across both coasts
  • School partnerships and community anchoring across the full regional footprint
Build Sequence

A clear, deliberate progression.

01

Vero Beach — Proof of management

Demonstrate that the operating model works. Build a real training business, retain real members, and establish the community credibility that anchors the broader platform.

02

Port St. Lucie — First scaled project

Take the proven model into the region's largest market. Establish the platform's presence across the full Treasure Coast and build the operational infrastructure for regional growth.

03

West Melbourne / North Palm Bay — First Space Coast hub

Extend the platform across the county line. Establish a presence in Brevard County and begin building the Space Coast layer of a genuinely bi-coastal regional platform.

04

Viera / Suntree — Premium densification node

Deepen the Space Coast footprint into Brevard County's highest-income and highest-density basketball markets. Complete the regional platform's geographic infrastructure.